The digital revolution in hospitality
The days when guests could only reserve by phone are over. 78% of consumers prefer online reservations over calling. For restaurants, this means adapt or fall behind.
Benefits of digital reservations
For the restaurant
- No more phone interruptions during busy hours
- Real-time overview of available tables
- Automatic confirmations and reminders
- Data insights about occupancy rates and popular times
For the guest
- Book 24/7 — even at 11 PM when inspiration strikes
- Instant confirmation without waiting for a callback
- Easy to modify or cancel
- Special requests can be noted during reservation
Case study: Restaurant The Golden Spoon
Restaurant The Golden Spoon switched to Pleney and saw within 3 months:
- 40% more reservations through online availability
- 90% fewer phone calls about reservations
- Zero double bookings
- Guest satisfaction rose from 4.2 to 4.7 (out of 5)
Tips for the transition
- 1. Start alongside your existing system — run them in parallel
- 2. Promote the online channel via your website, Google, and social media
- 3. Train your team on the new system
- 4. Collect feedback from guests and adjust
The future
The trend is clear: guests expect a digital experience. Restaurants that respond quickly to this win the battle for the guest.